Water lifestyle design

Our unique products are specifically designed for the water lifestyle with our core WTR values. If you’ve ever wanted eco conscious clothing that works great in and out of the water this is your brand.

Functional Performance

The ultimate land to water apparel and accessories. We always strive for the best product design for the water.

Ocean Beach Wave with 2 surfers in wetsuits walking out to the surf

Durable Tech

Battle tested in the water with added technical components that make water to land transition seamless.

Calm crystal clear ocean water with small waves

Sustainability

Our mission is to find the highest quality materials with sustainability in mind.

Pouch for key, cash, and cards keeps dry

Customer Testimonials

Ultimate Swim trunks

This swim suit has everything keeps my phone dry while spearfishing. When I get out of water they dry super fast.

★ ★ ★ ★ ★

Dan F

“water proof key pouch

Took my pouch to the waterpark. Put my car key and card in there. Tap to pay worked. No need to purchase a locker. everything is dry when I open it

★ ★ ★ ★ ★

Chris W

“key fob pouch”

I surfed in 3 ft to big hurricane waves and my electronic car key is always dry protected.

★ ★ ★ ★ ★

Clinton E